Name
BREAKOUT 4: Redefining Value Creation: How Property Management Decisions Drive Performance
Description

DESCRIPTION: Thinking like an owner.
- How property management and 'boots on the ground' decision making shapes NOI and long-term asset value.
- Having a well rounded leasing strategy to avoid rent concessions or discounts in a volatile market; narrowing down the most effective online marketing resources.
- Expense control in a world of rising uncontrollable costs (insurance, taxes, payroll)
- Using AI as a tool for budgeting/reporting/marketing while evaluating what can and can't be replaced with AI. 

  • MODERATOR: Ruth Nwaturuocha, President, M3 Management
  • PANELISTS:
    • Kristy Lamb, Vice President, NAI NP Dodge
    • Rosa Wasson, Senior Director of Multifamily Operations, DP Management
    • Laura Hansen, Principal Vice President of Operations, Investors Realty

LOCATION: 215 - 216

Date & Time
Friday, August 21, 2026, 11:15 AM - 12:00 PM